RTR Pilates

Wavy or Zigzag Lines. Horizontal Thin Lines Wave. Dotted Line. Big Set Black Color. Vector Illustration.


Fitness & Wellness

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Washington, DC

Metro Area

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RTR Pilates is a Pilates studio chain in the Washington, D.C. area. After rapidly expanding to five studios in the D.C. area pre-COVID, RTR was ready to evolve from their initial, outdated branding to a brand image and strategy that reflected their expertise and client experience.



How Arkana’s team worked with RTR Pilates

  • Built a brand voice and look more aligned with their company goals and strategy.

  • Updated their website to reflect their brand with SEO and strategic content.

  • Developed a consistent, effective communications plan to engage with their community and drive new clients to the studio.

  • Expanded their instructor training program marketing to bring in more instructors and support their rapid studio expansion.

  • Empowered their marketing and sales team to leverage these resources for future company growth.

New logo

Outstanding Posts

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"A brand, at it’s core, has nothing to do with color and everything to do with intention."

Mary Bernitt, Partner @ Arkana

Phone Number


Email Address


Mailing Address

4701 Sangamore Rd., Suite 100N, Bethesda, MD 20816